Understanding Cultural Differences

To communicate effectively in a cross-cultural context, one must first understand the cultural differences that influence communication styles. Culture shapes how individuals interpret messages, express themselves, and interact with others. Key cultural dimensions include: 1. High-Context vs. Low-Context Communication: High-context cultures (e.g., Japan and China) rely heavily on implicit communication and non-verbal cues. Context andContinue reading “Understanding Cultural Differences”

Why Study Culture?

When we talk about sharing the Gospel across cultures, it’s easy to get caught up in strategies and methods. But here’s what I’ve learned: real ministry always comes down to people, actual individuals with their own stories, struggles, and cultural backgrounds. And honestly? That’s exactly how Jesus did it. Think about Jesus’ approach during HisContinue reading “Why Study Culture?”